28bysamwood is a leading brand in the health and fitness industry, founded by Sam Wood, a renowned personal trainer with over 20 years of experience. Sam is on a mission to help people make positive lifestyle changes by moving more and eating better. He is dedicated to transforming lives and is recognized as one of Australia's leading experts and media commentators in the field.

28bysamwood offers Australia's #1 online fitness and nutrition program, which includes a range of programs such as the 8 Week Challenge, the 28 Day Shape Up, and specialized programs for pregnancy and postnatal fitness. In addition to these programs, 28bysamwood provides a variety of products and resources, including a collection of 'I Quit Sugar' recipes, health and fitness blogs, weight loss tips, and home fitness equipment. With Sam Wood's expertise and passion, 28bysamwood is committed to helping individuals achieve their fitness and lifestyle goals