# Preciso

- **Website:** <https://2trk.info>
- **Primary alias:** `2trk.info`

## Description

Preciso is an innovative brand redefining programmatic advertising through its cutting-edge ad tech solutions. Founded in 2020 in Italy by Piero Pavone, Preciso addresses the challenges faced by advertisers in the digital landscape, where up to 60% of ad impressions often go unseen. Their tailor-made Real-Time Bidding (RTB) technology is designed to enhance success rates and return on advertising spend (ROAS) while minimizing budget waste. Central to Preciso’s offerings is the Smart-Bid platform, which harnesses consumer journey data to deliver highly relevant advertisements across various channels. This state-of-the-art tool is seamlessly integrated with major e-commerce platforms, ensuring that campaigns are not only effective but also accessible to businesses of all sizes, including smaller brands. With a global team spanning six countries, Preciso fosters a culture of learning and innovation, empowering partners to optimize their programmatic media buying strategies. By prioritizing equal opportunities in advertising, Preciso is committed to making programmatic solutions available to all.

## Industries

- 📊 Business and Consumer Services
- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 🖥 Computers Electronics and Technology
- 🖥 Computers Electronics and Technology _(under Computers Electronics and Technology)_
- 🖥 Programming and Developer Software _(under Computers Electronics and Technology)_

## Links

- [twitter](https://twitter.com/precisobidsmart)
- [instagram](https://instagram.com/preciso.srl)
- [linkedin](https://linkedin.com/company/preciso-it)
- [facebook](https://facebook.com/preciso.net)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idc2E5kEYj/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1780644374939)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idc2E5kEYj/w/382/h/382/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1780644374838)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Royal Blue | #4587e1 | light |
| Wild Watermelon | #ff6878 | accent |
| Black Rock | #16022b | dark |

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idc2E5kEYj/w/1500/h/500/idIyHHWrw5.jpeg?c=1bxid64Mup7aczewSAYMX&t=1780644375070)

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_Source: <https://brandfetch.com/2trk.info>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._