# 43South

- **Website:** <https://43south.co.nz>
- **Primary alias:** `43south.co.nz`
- **Founded:** 2017
- **Employees:** 11+
- **Location:** Yaldhurst, Canterbury, New Zealand
- **Company kind:** PRIVATELY HELD

## Description

43South is a New Zealand supplier of pumps, water treatment, filtration and aquatic solutions for residential, commercial and industrial applications. Its range serves diverse sectors, including agriculture and irrigation, rural and lifestyle water, pools and spas, aquaculture, municipal water and wastewater, fire protection, manufacturing, mining and heavy industry. The company offers products from established brands such as Pentair Pool, Onga, Caprari, Southern Cross, TECO, Jung Pumpen, WEG and Flowserve, alongside its own 43 South range. Products include domestic, bore, sewage, drainage, submersible and water-transfer pumps; pumping systems; electric motors; pressure tanks; pool pumps, cleaners, filters, heating and sanitisation equipment; and filtration products such as UV systems, cartridges, housings and whole-house systems. 43South also provides product support and service resources, including technical data sheets, manuals, spare-parts information, CAD resources, warranty assistance, repair forms and service support. Its broad catalogue is designed to support water movement, treatment and aquatic needs across homes, farms and large-scale facilities.

## Industries

- 🏭 Heavy Industry and Engineering _(under Heavy Industry and Engineering)_
- 🏭 Heavy Industry and Engineering

## Links

- [facebook](https://facebook.com/43SouthLtd)
- [linkedin](https://linkedin.com/company/43south)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idDKt-HfUl/w/1200/h/1200/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792607720236)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idDKt-HfUl/w/706/h/210/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792607719904)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Saffron | #f1b434 | accent |
| Shark | #23292f | dark |
| White | #ffffff | light |

## Fonts

- Figtree — asset _(google)_
- Avenir Next — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idDKt-HfUl/w/1890/h/591/id7xOHEnvO.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792607720518)

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_Source: <https://brandfetch.com/43south.co.nz>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._