# 67 Pall Mall

- **Website:** <https://67pallmall.com.au>
- **Primary alias:** `67pallmall.com.au`

## Description

67 Pall Mall Melbourne is a private members’ club dedicated to the appreciation and enjoyment of fine wine. Scheduled to open in late 2026 at 85 Spring Street, the Club is being developed across the top four floors of a central Melbourne building, with views over the city. It will bring together wine, dining and hospitality for Melbourne’s wine-loving community.

The Club’s planned collection includes around 5,000 wines from Australia and more than 42 countries, with up to 1,000 selections available by the glass. Its pricing approach uses a small cash mark-up rather than multiplying the cost price. Managing Culinary Partners Martin Benn and Vicki Wild are shaping seasonal menus centred on local produce and food-and-wine pairings.

Membership offers access to Club events in Melbourne and the wider 67 Pall Mall network, as well as the 67 Travel Concierge programme. During the pre-opening period, members can access preferential membership rates and international Club privileges. Applications are open, and tours of the Melbourne site can be arranged with the membership team.

## Industries

- 💎 Luxury
- 🍔 Food and Drink
- 💎 Luxury Lifestyle and Services _(under Luxury)_

## Links

- [twitter](https://twitter.com/67pallmall)
- [youtube](https://youtube.com/channel/UCLyY3tZgKCkWRz1sGfebjAQ)
- [instagram](https://instagram.com/67pall_mall)
- [facebook](https://facebook.com/67PallMall)
- [linkedin](https://linkedin.com/company/67-pall-mall)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idMUCStN41/w/820/h/976/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791723715561)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idMUCStN41/w/1500/h/1500/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1791723715943)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Blue Whale | #042e45 | dark |
| Silver | #cccccc | light |
| Equator | #e5b666 | accent |

## Fonts

- var(--tec-font-family-sans-serif) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idMUCStN41/w/200/h/33/idrAXZSBcL.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791723716032)

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_Source: <https://brandfetch.com/67pallmall.com.au>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._