# ABC UK

- **Website:** <https://abc.org.uk>
- **Primary alias:** `abc.org.uk`
- **Founded:** 1931
- **Employees:** 51+
- **Location:** Berkhamsted, Hertfordshire, United Kingdom
- **Company kind:** NON PROFIT

## Description

ABC UK is a trusted brand that provides valuable data and services for the UK media industry. As a leading industry-owned auditor, ABC releases data that media buyers, advertisers, and media owners rely on for trading print, digital, and event advertising. They specialize in digital ad trading and offer services such as media auditing for magazines, newspapers, websites, and apps. With a focus on brand safety, ad fraud prevention, and viewability, ABC ensures that the media industry can trade with confidence. Their logo represents quality and trust in media, reflecting their commitment to empowering the industry. ABC also offers training, marketing support, and resources to help their clients stay up to date with industry standards. Contact them for assistance or to learn more about their data reports and analysis. ABC is here to help the UK media industry thrive and succeed.

## Industries

- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [twitter](https://twitter.com/abc_uk)
- [linkedin](https://linkedin.com/company/abcuk)
- [facebook](https://facebook.com/UKABC)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idXXASzUl3/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1789055362468)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idXXASzUl3/w/80/h/66/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1789055362387)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Lima | #78be21 | dark |
| Shamrock | #2cc990 | light |
| Brick Red | #bb2d3b | accent |

## Fonts

- var(--body-font-family) — asset _(custom)_
- Avenir LT W01_35 Light1475496 — asset _(custom)_
- Mulish — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idXXASzUl3/w/1254/h/836/idZkvcW3Lt.jpeg?c=1bxid64Mup7aczewSAYMX&t=1789055362665)

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_Source: <https://brandfetch.com/abc.org.uk>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._