Abritech is a brand that specializes in providing advanced solutions for managing and understanding tracking data. They offer a range of products and services aimed at helping businesses optimize their online presence and improve user experiences. One of their key offerings is the TCF (Transparency and Consent Framework), which enables businesses to configure and control the purposes of tracking data used by vendors.

With TCF, businesses can apply market research, measure ad performance, develop products, and measure content performance. It also allows for the selection of basic and personalized ads and content, as well as the storage and access of information on devices. Abritech's TCF CMP for WordPress, in collaboration with Cookiedatabase.

org, is a popular service that integrates seamlessly with platforms like Google Analytics, Facebook, YouTube, and Mixpanel. They categorize cookies based on whether they are first, second, or third party, and provide options for managing services and vendors. By leveraging technologies like cookies, Abritech helps businesses enhance their website and services while respecting user preferences and privacy.

Consent to these technologies enables the processing of valuable data like browsing behavior and unique IDs, ensuring optimal experiences for both businesses and users