# A Change Of Brand

- **Website:** <https://achangeofbrand.com>
- **Primary alias:** `achangeofbrand.com`
- **Verified:** yes
- **Employees:** 2+

## Description

A Change of Brand is an insightful podcast produced by Matchstic, focusing on the fascinating journeys of the world’s most beloved consumer companies as they navigate the complexities of rebranding. Through engaging conversations with brand leaders and creative agency professionals, the podcast delves into more than just aesthetic elements like color palettes and typography. It uncovers the intricate narratives behind brand transformations, exploring their creative processes, management strategies, and the challenges they face during changes. The mission of A Change of Brand is to educate and inspire listeners who may be confronting their own branding challenges, regardless of the outcome of these transformations. Hosted by Blake Howard alongside co-host Tracy Clark, the show also features contributions from Brianna Belcher, Patrice Fielder, and Rachel Jackson, who help bring these compelling stories to life. Available on platforms like Apple, Spotify, and Pandora, A Change of Brand aims to provide a deeper understanding of brand evolution and its impact on consumer connection.

## Industries

- 🍿 Arts and Entertainment
- 🍿 TV Movies and Streaming _(under Arts and Entertainment)_

## Links

- [youtube](https://youtube.com/AChangeofBrand)
- [instagram](https://instagram.com/achangeofbrand)
- [facebook](https://facebook.com/achangeofbrand)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idYEBWWNxV/w/1500/h/939/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1750422248681)
- Icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idYEBWWNxV/w/1080/h/1080/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1756456624564)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Alizarin Crimson | #dd1f3b | accent |
| Black | #000000 | dark |
| White | #ffffff | light |

## Fonts

- Graphik Medium — asset _(custom)_
- Aktiv Grotesk — asset _(custom)_

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_Source: <https://brandfetch.com/achangeofbrand.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._