Adobe Portfolio

Adaption Design Studio, based in Seoul, is a cutting-edge design agency specializing in industrial design. Founded by Deokhee Jeong, the studio focuses on creating innovative solutions that transform complex problems into functional designs, leveraging new technologies. Adaption values human-centered design and emphasizes the viability of both new business concepts and technological advancements. The studio works with startups to develop initial products and collaborates with mid-sized companies to bring new product concepts to market.

Through extensive experience and insight gained from partnerships across various industries, Adaption has established itself as a leader in design innovation. Their portfolio includes award-winning products like the Smart Rope and Smart Plate, reflecting their prowess in creating competitive, market-ready solutions. Recognized globally with accolades such as the Red Dot and IDEA Design Awards, Adaption is dedicated to capturing the opportunities presented by emerging technologies to change the world through design.