# – AestheticNation

- **Website:** <https://aestheticnation.co.in>
- **Primary alias:** `aestheticnation.co.in`
- **Employees:** 11+
- **Location:** Mumbai, Maharashtra, India
- **Company kind:** PRIVATELY HELD

## Description

AestheticNation is a fitness clothing brand that has come a long way since its humble beginnings as a fitness page on Facebook in February 2012. With a dedicated focus on fitness and related articles, AestheticNation quickly gained a massive following, surpassing 60,000 followers within just two years. Recognizing a gap in the Indian fitness clothing market, the founder took the initiative to launch Aesthetic Nation as India's first brand to offer original gym wear in 2014. Since then, Aesthetic Nation has released a wide range of products, including gym stringers/singlets, bodybuilding t-shirts, training shorts, performance training hoodies, and popular tapered bottom pants/lowers. With a commitment to innovation and a passion for fitness, Aesthetic Nation continues to be a leader in the fitness apparel industry in India, providing high-quality clothing and accessories specifically designed for fitness enthusiasts. The brand's success can be attributed to the unwavering determination and hard work of its founders, Aniket Pednekar and Nikhil Suvarna, who have turned their vision into a reality.

## Industries

- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏝 Lifestyle

## Links

- [youtube](https://youtube.com/user/AestheticNation)
- [twitter](https://twitter.com/nationaesthetic)
- [instagram](https://instagram.com/aesthetic.nation)
- [linkedin](https://linkedin.com/company/aesthetic-nation)
- [facebook](https://facebook.com/aestheticsnation)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idYg6h2bFu/w/200/h/115/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1772775117742)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idYg6h2bFu/w/1036/h/1036/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1772775117915)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Milano Red | #af1900 | dark |
| Hot Pink | #ff69b4 | light |
| Ecstasy | #f5811e | accent |

## Fonts

- var(--typeHeaderPrimary) — asset _(custom)_
- var(--typeBasePrimary) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idYg6h2bFu/w/1500/h/500/ideevCcqt7.jpeg?c=1bxid64Mup7aczewSAYMX&t=1635924227846)

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_Source: <https://brandfetch.com/aestheticnation.co.in>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._