# AfricaNenda Foundation

- **Website:** <https://africanenda.org>
- **Primary alias:** `africanenda.org`
- **Founded:** 2021
- **Employees:** 11+
- **Location:** Nairobi, Nairobi Province, Kenya
- **Company kind:** NON PROFIT

## Description

AfricaNenda is a trusted brand that focuses on promoting digital payment adoption and usage in Africa. Their mission is to build a scalable and inclusive digital payment ecosystem that addresses the barriers to adoption and ensures widespread usage. Through their State of Inclusive Instant Payment Systems (SIIPS) report, AfricaNenda provides valuable insights into customer behavior and identifies the challenges faced in accessing and adopting digital payments. The report highlights the importance of trust in driving digital payment adoption. It identifies key factors such as lack of self-trust, word-of-mouth within social circles, and trust in payment providers and agents that hinder the broader and deeper adoption of digital payments. To overcome these challenges, AfricaNenda recommends important design considerations for inclusive instant payment systems (IIPS). They emphasize the need for effective recourse mechanisms and consumer protection, communication about the benefits of digital payments, beneficiary detail confirmation services, and ensuring the integrity of payment service providers and agents. By understanding the challenges and opportunities in the digital payment landscape, AfricaNenda aims to foster inclusivity and overcome adoption challenges in Africa. They invite stakeholders to attend the SIIPS – Africa 2023 event to delve deeper into these discussions and gain valuable insights for developing a transformative digital payment ecosystem.

## Industries

- 💰 Finance

## Links

- [youtube](https://youtube.com/channel/UCGG3uMoyeF-JnJF1VvRnDMw)
- [twitter](https://twitter.com/AfricaNenda)
- [instagram](https://instagram.com/_africanenda)
- [linkedin](https://linkedin.com/company/africanenda)
- [medium](https://medium.com/@africanenda)
- [facebook](https://facebook.com/AfricaNendaAcceleratingIIPS)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/iddGDD3Dij/w/820/h/218/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1779600183846)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/iddGDD3Dij/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1779600183945)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Pelorous | #46bbc3 | accent |
| Tarawera | #0b3956 | dark |
| Antique Brass | #c0845f | light |

## Fonts

- apertura — asset _(custom)_
- Noto Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/iddGDD3Dij/w/1500/h/500/idsIYnNqex.jpeg?c=1bxid64Mup7aczewSAYMX&t=1779600184126)

---

_Source: <https://brandfetch.com/africanenda.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._