# Alex Obando

- **Website:** <https://alexobando.com>
- **Primary alias:** `alexobando.com`

## Description

Alex Obando is an entrepreneur and business strategist based in Miami, Florida, with experience across more than 40 countries. As CEO of UHM Enterprises and UHM Capital, he leads a portfolio of privately held ventures spanning software, digital marketing, hospitality, capital, and international trade. His work helps businesses grow through practical automation, digital marketing strategy, and global operational expertise.

Alex provides automation and consulting services designed to reduce repetitive work, improve business throughput, and make results measurable. He also supports founders and executive teams with go-to-market systems, partnerships, financing connections, and international networking. Through coaching and The UHM Digital Movement, he helps entrepreneurs build businesses using practical systems, accountability, and a global network.

Featured ventures include Boti, an AI voice-agent platform; CareHive, focused on technology-enabled access to care; YupiPay, a claims payout service; and UHM Digital, which offers digital systems and growth strategy. Other ventures include FlashGas, Heyobi, and UHM PM. Alex also shares business insights through a weekly newsletter, podcast, and speaking engagements.

## Industries

- 📊 Business and Consumer Services
- 🖥 Computers Electronics and Technology
- 🖥 Artificial Intelligence and Machine Learning _(under Computers Electronics and Technology)_

## Links

- [instagram](https://instagram.com/alex_obando1)
- [twitter](https://twitter.com/alexitobando)
- [youtube](https://youtube.com/channel/UCS6R02a_wzg-oyWxhfpqjkA)
- [facebook](https://facebook.com/AlexObando1337s)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id3CxfP73Q/w/253/h/95/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1752231410437)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id3CxfP73Q/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791302256090)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Royal Blue | #3557e5 | accent |
| Woodsmoke | #0b0b0f | dark |
| Silver | #cccccc | light |

## Fonts

- var(--font-display) — asset _(custom)_
- var(--font-body) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id3CxfP73Q/w/1500/h/500/idB5skxwnV.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791302256220)

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_Source: <https://brandfetch.com/alexobando.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._