# ALLIANCE Credit Union

- **Website:** <https://alliancecutx.com>
- **Primary alias:** `alliancecutx.com`
- **Employees:** 51+
- **Location:** Lubbock, Texas, United States
- **Company kind:** PUBLIC COMPANY

## Description

ALLIANCE Credit Union is a member-owned, not-for-profit financial cooperative headquartered in Lubbock, Texas. Its “For People Not Profit” approach centers on member service and returning earnings to the credit union to support its growth and services. The organization says it aims to offer low rates on consumer loans and higher rates on deposits.

Members can choose from everyday banking products, including checking and savings accounts, money market accounts, certificates, IRAs, junior certificates, and gift cards. Lending options include auto loans and refinancing, vehicle protection, student and college loans, credit cards, and skip-a-pay services. Home financing covers conventional, construction, FHA, USDA, VA, and other mortgage options, as well as home equity lines of credit and second-lien mortgages. ALLIANCE also serves businesses with commercial checking and loan options, including renovation financing.

Additional resources include wealth management, financial education, calculators, fraud prevention, and identity-theft guidance. With multiple branches in and around Lubbock and 24/7 drive-through ITM access at listed locations, ALLIANCE provides in-person and self-service banking alongside contact-center support.

## Industries

- 💰 Banking Credit and Lending _(under Finance)_
- 💰 Finance

## Links

- [linkedin](https://linkedin.com/company/alliance-credit-union-texas)
- [instagram](https://instagram.com/alliancecu)
- [twitter](https://twitter.com/AllianceCUTX)
- [facebook](https://facebook.com/alliancecutx)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idRGmaHYs1/w/180/h/180/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790791007902)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idRGmaHYs1/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790791007974)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Desert | #ad6121 | dark |
| Havelock Blue | #4b9cdb | light |
| Lochmara | #0075c9 | accent |

## Fonts

- Inter — asset _(google)_
- ETmodules — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idRGmaHYs1/w/1500/h/500/idOnKa6l_z.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790791008098)

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_Source: <https://brandfetch.com/alliancecutx.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._