AlphaPet Ventures GmbH | Munich's icon
AlphaPet Ventures GmbH | Munich

@alpha.pet

AlphaPet Ventures is a technology-driven brand platform that stands for brand building and multi-channel distribution of premium pet food.

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About

Description

AlphaPet Ventures GmbH is a technology-driven brand platform in the pet market. It emerged from the merger of the eCommerce platforms pets Premium and ePetWorld. AlphaPet Ventures specializes in digital brand building, multi-channel distribution, and platform services.


With a focus on organic growth and strategic acquisitions, it has developed a strong brand portfolio. The company's expertise includes modern technology, business intelligence, digital marketing, and logistics. It aims to accelerate the transition to healthy and sustainable pet food in Europe.


AlphaPet Ventures offers premium pet food and accessories on its digital platforms. It also focuses on digital brand building through optimal presentation, target group analysis, and influencer campaigns. Premium Pet Products GmbH, a subsidiary, distributes and develops innovative pet food brands in the premium sector.


Leinentausch, another subsidiary, provides online services for dog owners, including dog-sitting services. AlphaPet Ventures is the online market leader in the premium pet sector, prioritizing customer satisfaction and utilizing its digital know-how and industry network

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Company Type

Public Company

Company Size

201-500

Year Founded

2016

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