Alpha Lion is a fitness brand that aims to empower individuals to unlock their full potential, both in and out of the gym. Co-founders Troy Adashun and Jordan Fares share a remarkable story of how Alpha Lion emerged as one of the fastest-growing fitness companies in the world. Despite living on different continents, their shared frustration with the fitness industry's underdosed and uninspiring products led them to create a brand with a bigger purpose.

At Alpha Lion, the focus is on being SuperHuman and embracing continuous self-improvement. The brand offers a wide range of innovative and cleaner products, including pre-workouts, post-workouts, fat burners, and health and wellness supplements. Unlike other brands, Alpha Lion prioritizes its community and aims to provide not only high-quality products but also the motivation and inspiration needed to become fearless leaders in their own lives.

With values rooted in kaizen (continuous improvement), transparency, and resilience, Alpha Lion is committed to offering the best experience possible for its customers. By spare changing and supporting positive change in the world, Alpha Lion is more than just a brand; it's a movement empowering individuals to become their best selves