Welcome to the Behavioral Design Academy, where we offer a unique blend of behavioral science education, impact research, and technology. Led by renowned expert Dr. Cugelman and his team of associates, our academy specializes in the application of psychology to digital products and campaigns.

At the Behavioral Design Academy, you can learn how to effectively apply psychology to enhance the user experience of digital products. Our school provides comprehensive education, equipping you with the knowledge and skills to create engaging and user-centered designs. In addition to our educational programs, we have also developed a suite of neuroscience-driven technologies and algorithms.

These innovative tools are designed to optimize digital experiences based on the principles of behavioral science. Furthermore, we conduct social and behavioral impact studies in collaboration with prestigious organizations such as the United Nations, governments, and non-profit organizations. Our research reports provide valuable insights for shaping policies, programs, and initiatives.

To enhance our offerings, we invite you to try out Persona SPARK, our psychology-driven persona design tool. Join our beta testing program and gain access to our persona builder. Students of our academy also enjoy access to our behavioral insights engine.

Our team at the Behavioral Design Academy is ready to support you in your journey towards creating impactful digital experiences. Contact us today to learn more about our school and how we can help you succeed in the field of digital psychology