# American Angus Association

- **Website:** <https://angus.org>
- **Primary alias:** `angus.org`

## Description

The American Angus Association is the nation’s largest beef registry association, serving more than 30,000 adult and junior members. Its mission is to support the beef cattle industry and promote consistent, high-quality beef that meets consumer needs worldwide. The organization offers programs, data and practical resources for registered Angus breeders, commercial cattlemen and people new to the breed.

Services include Angus Herd Improvement Records for tracking herd performance, genetic testing and evaluation tools, sire reports, and search and calculation resources to guide breeding decisions. Angus Genetics Inc. advances genetic improvement, while AngusLink verifies the genetic potential of commercial Angus feeder calves. The Association also supports marketing through Angus Media and Certified Angus Beef programs, and funds education, youth and research through the Angus Foundation.

Educational offerings include Angus University and BEEF Academy. Members and the wider cattle community can also access news, publications, podcasts, videos, shows, events and junior programs. Through registry services, genetics, education and industry engagement, the Association supports Angus producers and the broader beef sector.

## Industries

- 🏭 Heavy Industry and Engineering
- 🏭 Agriculture _(under Heavy Industry and Engineering)_
- 🧪 Science and Education
- 🧪 Education _(under Science and Education)_

## Links

- [facebook](https://facebook.com/AngusAssoc)
- [instagram](https://instagram.com/angusassoc)
- [linkedin](https://linkedin.com/company/american-angus-association)
- [twitter](https://twitter.com/AngusAssoc)
- [youtube](https://youtube.com/channel/UClDZVefWpFd8jCxwIpqb63w)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idhFSbMT_g/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793088797265)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idhFSbMT_g/w/90/h/47/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793088797153)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Kabul | #564439 | dark |
| White | #ffffff | light |
| Science Blue | #0a58ca | accent |

## Fonts

- var(--bs-font-sans-serif) — asset _(custom)_
- var(--bs-font-sans-serif) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idhFSbMT_g/w/1500/h/500/id24uguxQl.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793088797467)

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_Source: <https://brandfetch.com/angus.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._