# APP Group

- **Website:** <https://app.co.id>
- **Primary alias:** `app.co.id`

## Description

Asia Pulp & Paper (APP) Group is a prominent global brand known for its comprehensive range of pulp and paper products, with production facilities in Indonesia and China. Established to meet the increasing global demand, APP offers innovative solutions that include paper, tissue, packaging, and stationery items. Their product lineup features copier paper, kraft paper, label stock, and various packaging solutions, catering to diverse industries such as food, pharmaceuticals, and consumer goods.

APP is committed to sustainability and responsible business practices, embodying a vision for a better future through eco-friendly operations and adherence to Environmental, Social, and Governance (ESG) principles. The company's Sustainability Roadmap Vision 2030 aims for carbon neutrality and sustainable forest management, ensuring the protection of biodiversity while delivering high-quality products. With a presence in over 150 countries across six continents, APP continues to thrive by leveraging technological advancements and fostering partnerships within the communities they serve. Their dedication to customer satisfaction and sustainable growth positions them as a leader in the global pulp and paper industry.

## Industries

- 🏭 Heavy Industry and Engineering
- 🏭 Heavy Industry and Engineering _(under Heavy Industry and Engineering)_
- 📊 Business and Consumer Services
- 🏭 Metals and Mining _(under Heavy Industry and Engineering)_
- 🏭 Energy Industry _(under Heavy Industry and Engineering)_

## Links

- [youtube](https://youtube.com/channel/UC784ONcUqYLizdzgDlHoYGw)
- [twitter](https://twitter.com/APPGroup_ID)
- [instagram](https://instagram.com/appgroup.id)
- [linkedin](https://linkedin.com/company/asiapulppaper)
- [facebook](https://facebook.com/APPGroupGlobal)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idW-UZCmdH/w/820/h/301/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1781906038955)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idW-UZCmdH/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781906039091)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Pomegranate | #f32735 | accent |
| Lochinvar | #2b9290 | dark |
| My Pink | #d5858a | light |

## Fonts

- proxima-nova — asset _(custom)_
- Poppins-Regular — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idW-UZCmdH/w/1500/h/500/id3c0Sk4i-.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781906039304)

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_Source: <https://brandfetch.com/app.co.id>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._