Applaud is a brand that believes in the power of human connection and the importance of sharing stories within groups. Our lives are filled with precious moments that shape who we are, and many of these moments involve the people we love in families, companies, teams, and clubs. These group stories are incredibly valuable as they teach, strengthen, and connect us.

To make sharing group stories easy and meaningful, we have created GroupStory™, a collaborative software platform designed specifically for groups. Utilizing innovation, technology, and our expertise in hard and social sciences, GroupStory gathers and saves the best stories, capturing the emotions, relationships, and times they represent. It then produces personalized keepsakes that can be easily shared among group members.

At Applaud, we believe that as a people, we are better together, and technology should bring us closer, not divide us. With different versions available for families, companies, teams, and wellness, GroupStory is helping millions of people remember, feel, and love better, ultimately making our world a better place. Experience the positive impact of GroupStory and join us in celebrating the beauty of shared moments