# Arata Design

- **Website:** <https://arata-design.jp>
- **Primary alias:** `arata-design.jp`

## Description

The brand draws on the extensive experience and knowledge of Japanese engineers to develop innovative outdoor products and share them with customers worldwide. Its offerings include products from four specialist brands: arata, MOBI GARDEN, SHU WORKS and ICEFLAME. MOBI GARDEN is the in-house brand of a large tent factory, with models designed to suit Japan’s climate and customer needs. SHU WORKS focuses exclusively on titanium products, combining functional design with a considered aesthetic. ICEFLAME, founded by hikers, makes high-quality down products and promotes connection with nature and environmental protection. Customers can explore the brands and purchase products through arata’s online shop. The company also shares product news and information about events, including pop-up stores, through its website and social media channels.

## Industries

- 🎸 Hobbies and Leisure
- 🎸 Camping Scouting and Outdoors _(under Hobbies and Leisure)_

## Links

- [youtube](https://youtube.com/channel/UCOqKW2gMNfrxZfabJFcRmyw)
- [instagram](https://instagram.com/arata.eq)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/id4k3JIoQ8/w/820/h/156/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790286537682)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Shakespeare | #428ccb | accent |
| Cod Gray | #060606 | dark |
| Fire Bush | #e59d36 | light |

## Fonts

- serif — asset _(custom)_
- serif — asset _(custom)_

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_Source: <https://brandfetch.com/arata-design.jp>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._