# Bart Paden

- **Website:** <https://archetypeoriginal.com>
- **Primary alias:** `archetypeoriginal.com`

## Description

Archetype Original is dedicated to empowering leaders through the installation of servant-led systems that foster clarity, protect organizational culture, and enhance performance. Founded by Bart Paden, who brings over 33 years of firsthand experience in diverse industries, the brand emphasizes practical insights over theoretical concepts. With a focus on authentic leadership, Archetype Original offers a variety of services, including playbooks, workshops, and speaking engagements tailored to the unique needs of each organization. 

The brand distinguishes itself by providing leadership advisory sessions, which create a safe space for honest conversations that cannot happen within typical business environments. Additionally, Archetype Original offers fractional leadership roles, ensuring that companies receive real-time guidance when they need it most. Through a commitment to servant leadership, Archetype Original fosters trust and aligns teams, enabling organizations to thrive. With resources such as books and podcasts, Archetype Original is not just a consulting firm; it is a sanctuary for leaders seeking clarity and connection in their leadership journey.

## Industries

- 📊 Business and Consumer Services
- 📊 Business Services _(under Business and Consumer Services)_
- 🧪 Science and Education
- 🧪 Business Training _(under Science and Education)_
- 💼 Human Resources _(under Jobs and Career)_

## Links

- [instagram](https://instagram.com/archetypeoriginal)
- [twitter](https://twitter.com/archetypeog)
- [linkedin](https://linkedin.com/company/archetypeoriginal)
- [facebook](https://facebook.com/archetypeoriginal)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idXdkWdN-J/w/820/h/894/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1785199046495)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idXdkWdN-J/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1785199046655)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Monza | #db0812 | accent |
| Mine Shaft | #2b2929 | dark |
| Pumpkin | #ff7f1b | light |

## Fonts

- Playfair Display — asset _(google)_
- ui-sans-serif — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idXdkWdN-J/w/1500/h/500/idy32Hyum1.jpeg?c=1bxid64Mup7aczewSAYMX&t=1785199046223)

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_Source: <https://brandfetch.com/archetypeoriginal.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._