The Southern Oregon Film Society is a brand that is passionate about independent film and promoting cultural and educational events in the region. They are best known for their flagship event, the Ashland Independent Film Festival, which takes place annually. This festival creates a unique opportunity for filmmakers and audiences to engage in a dynamic dialogue within the intimate setting of the Varsity Theatre.

The Southern Oregon Film Society believes that this interaction is crucial to the independent filmmaking process. In addition to the festival, the brand also hosts various educational and film events throughout the year, fostering a thriving film community. They are committed to showcasing quality independent films and providing a platform for filmmakers to connect with their audience.

As a brand, the Southern Oregon Film Society is dedicated to promoting the art of independent filmmaking and creating an enriching cultural experience for film enthusiasts