# Scheltema

- **Website:** <https://athenaeum.nl>
- **Primary alias:** `athenaeum.nl`
- **Founded:** 1966
- **Employees:** 11+
- **Location:** Amsterdam, North Holland, Netherlands
- **Company kind:** PRIVATELY HELD

## Description

Athenaeum Boekhandel is an independent Dutch bookseller established in 1966, known for its distinctive selection and knowledgeable booksellers. It serves readers through its online shop and bookshops in Amsterdam and Haarlem, including the Athenaeum Spui and Nieuwscentrum, as well as locations in Zuidoost and other affiliated stores. Its extensive range spans fiction and nonfiction, children’s and young adult books, romance, fantasy, science fiction, comics, history, politics, philosophy, cooking, art and photography. Customers can also browse magazines, travel books, discounted titles, textbooks, ebooks, e-readers, puzzles, gifts and gift cards. Athenaeum supports discovery with staff recommendations, bestseller lists, reviews, interviews, reading excerpts, literary news and curated book selections. Its stores host author interviews, book launches, signing sessions and other literary events. The brand also offers a newsletter featuring recommendations, articles, news and promotions, along with distinctive anniversary merchandise such as tote bags, clothing, stationery and accessories. With its shops open daily and a broad selection available online, Athenaeum brings together books, magazines and cultural activities for curious readers.

## Industries

- 🛍 E-commerce and Shopping

## Links

- [facebook](https://facebook.com/scheltemaboekverkopers)
- [instagram](https://instagram.com/scheltemaboekverkopers)
- [linkedin](https://linkedin.com/company/athenaeum-boekhandel)

## Logos & icons

- logo _(primary)_ — SVG, PNG — [download](https://cdn.brandfetch.io/idjwSAio_9/theme/dark/logo.svg?c=1bxid64Mup7aczewSAYMX&t=1793750917353)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idjwSAio_9/w/421/h/421/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793750917454)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Crimson | #ed1a22 | accent |
| Lucky Point | #172169 | dark |
| Merino | #f5efe7 | light |

## Fonts

- system-ui — asset _(system)_
- proxima-nova — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idjwSAio_9/w/1500/h/500/idrBESNkii.jpeg?c=1bxid64Mup7aczewSAYMX&t=1696236053549)

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_Source: <https://brandfetch.com/athenaeum.nl>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._