# Aurora World Ltd

- **Website:** <https://aurora-world-gmbh.myshopify.com>
- **Primary alias:** `aurora-world-gmbh.myshopify.com`

## Description

Aurora World is a plush-toy brand represented online by Aurora World GmbH, with a store offering a broad range of soft toys and character collections. Its products span small, palm-sized companions and larger premium plush animals, including bears, rabbits, lambs, dogs, cats, foxes, wolves, horses and fantasy creatures. Featured collections include Palm Pals, Spudsters, Borealis, Eco Nation, Sea Sparkles, Fancy Pals, Sparkle Tales, ebba and Mini Flopsies. The catalog also includes licensed and themed ranges such as Moomin, Dr. Seuss, BT21, Shaun the Sheep, The Gruffalo, Tasty Peach and Smiley World. Shoppers can browse collections and purchase toys through the online store, which provides customer information, frequently asked questions, delivery guidance, returns details and contact options. The website also offers business-to-business trade information, a newsletter for product news and offers, and customer accounts. With plush characters in varied sizes and styles, Aurora World’s assortment caters to gift buyers and soft-toy enthusiasts.

## Industries

- 🛍 E-commerce and Shopping
- 🏝 Lifestyle
- 🏝 Gifts and Flowers _(under Lifestyle)_

## Links

- [facebook](https://facebook.com/auroraworlduk)
- [instagram](https://instagram.com/auroraworlduk)
- [twitter](https://twitter.com/auroraworlduk)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idapoIsA1a/w/280/h/80/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793241615728)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idapoIsA1a/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793241616132)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Alizarin Crimson | #ec2327 | accent |
| Mine Shaft | #232323 | dark |
| Anzac | #e0b252 | light |

## Fonts

- Roboto — asset _(google)_
- Roboto — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idapoIsA1a/w/1500/h/500/idyu8s7l4V.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793241615955)

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_Source: <https://brandfetch.com/aurora-world-gmbh.myshopify.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._