# Baby Today

- **Website:** <https://babytoday.com.au>
- **Primary alias:** `babytoday.com.au`

## Description

Baby Today is a locally owned, family-run baby store based in Mackay, Queensland, helping families prepare for their new arrivals with a broad range of nursery and baby essentials. Customers can browse products online and visit the store at 127 Sydney Street to explore the selection and receive friendly, personalised advice from the experienced team. The range includes prams and strollers, car seats and boosters, cots, bassinets, portacots, mattresses and other nursery furniture. Baby Today also offers highchairs, feeding and parenting essentials, bath and changing products, playtime items, safety products, sleepwear and accessories for outings. Pram options include compact, all-terrain, reversible, double and travel-system styles, while car seats cover different age ranges. The store highlights trusted baby brands, competitive prices and a price-match offer. Its website also provides information about warranties and returns, along with a free Click & Collect option. Purchases are collected from the Mackay store, where customers can ask questions and find products suited to their growing family.

## Industries

- 🛍 E-commerce and Shopping
- 🪴 Home and Garden
- 🪴 Furniture _(under Home and Garden)_
- 🏝 Lifestyle
- 🏝 Childcare _(under Lifestyle)_

## Links

- [facebook](https://facebook.com/BabyToday)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/ideH8ldq7E/w/1230/h/242/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793126027513)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/ideH8ldq7E/w/767/h/767/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793126027705)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Congress Blue | #004a82 | dark |
| Whiskey | #d19f7a | light |
| Alizarin Crimson | #d9251c | accent |

## Fonts

- Helvetica Neue — asset _(custom)_
- Source Sans Pro — asset _(google)_

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_Source: <https://brandfetch.com/babytoday.com.au>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._