# Lazada

- **Website:** <https://badaportal.com>
- **Primary alias:** `badaportal.com`

## Description

Lazada Group, established in 2012, stands as Southeast Asia's premier eCommerce platform, serving six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group since 2016, Lazada harnesses cutting-edge technology and logistics to connect diverse regions, striving to serve 300 million customers by 2030. 

The platform features LazMall, Southeast Asia's largest virtual mall, showcasing over 32,000 global and local brands with guarantees of product authenticity and fast delivery. In addition, Lazada Marketplace provides retailers with access to millions of potential customers and offers tools for secure transactions, customer support, and marketing analytics across a wide array of 18 product categories, including health & beauty, fashion, and home appliances. 

Furthermore, Lazada's cross-border services enable Southeast Asian brands to reach international consumers while offering a rich assortment of products from global markets. The combination of reliable logistics and seamless payment solutions makes Lazada a leading destination for shopping and entertainment in the region.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idgqfUmjdf/w/400/h/101/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1740975565767)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idgqfUmjdf/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740975565895)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Seance | #9a1ead | accent |
| Mine Shaft | #212121 | dark |
| Burnt Sienna | #eb6e48 | light |

## Fonts

- Roboto — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idgqfUmjdf/w/1500/h/500/idHpqvBV3U.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740975565652)

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_Source: <https://brandfetch.com/badaportal.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._