Badminton Asia's asset
Badminton Asia

@badmintonasia.org

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About

Description

Badminton Asia is the governing body for the badminton sport in Asia, operating under the umbrella of the Badminton World Federation (BWF). With 43 member associations from five sub-regions across Asia, Badminton Asia is responsible for promoting, managing, and developing the sport in the region. Under the Badminton Asia Strategic Plan, the organization focuses on specificity and universality, aiming to make badminton a growing and favored sport in Asia.


The recent rebranding of Badminton Asia as "Smash the World" represents the dynamic nature of the sport with a logo featuring brush strokes derived from shuttlecock motions. The colorful gradient of orange to red symbolizes the burning spirit of badminton players. Headquartered in Petaling Jaya, Malaysia, Badminton Asia is committed to advancing the sport and positioning Asia as a dominant force in the badminton world.


For more information, interested individuals can contact the organization via email or join their mailing list

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Company Type

Nonprofit

Company Size

11-50

Year Founded

1959

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