# Barbell Logic Online Coaching

- **Website:** <https://barbell-logic.com>
- **Primary alias:** `barbell-logic.com`
- **Founded:** 2016
- **Employees:** 51+
- **Location:** Remote, United States
- **Company kind:** PARTNERSHIP

## Description

The Barbell Logic Online Coaching (BLOC) brand provides personalized online strength coaching designed to help people build strength, improve fitness, and train consistently around real-life demands. Clients work with a named Professional Barbell Coach, who creates and adjusts custom training programs, reviews submitted videos of lifting sessions, and offers technique feedback. Programming can accommodate changing schedules, travel, and different training environments, including home gyms, garages, and commercial facilities.

BLOC also offers nutrition coaching to support goals such as fat loss, alongside strength-focused training. Its approach emphasizes individualized guidance, gradual progression, safe lifting, and accountability rather than relying on a generic workout template or an app alone. The service is intended for a range of people, including busy professionals who struggle to maintain a routine and those who want to feel stronger and more capable, whether they are new to barbell training or returning after a break.

Additional offerings listed include one-on-one online coaching, a fat-loss-focused option, Beginning Barbells, free educational content, gift cards, and a store selling merchandise and equipment.

## Industries

- ⛑ Nutrition Diets and Fitness _(under Health)_
- ⛑ Health

## Links

- [linkedin](https://linkedin.com/company/barbell-logic)
- [instagram](https://instagram.com/barbell_logic)
- [facebook](https://facebook.com/barbelllogiccoaching)
- [youtube](https://youtube.com/channel/UCgq2gIfNc3Iqb2PxZDAgeHw)
- [twitter](https://twitter.com/BarbellLogic)

## Logos & icons

- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idUP1Zzcbl/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1790332815471)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idUP1Zzcbl/w/177/h/50/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790332815379)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Crimson | #c41230 | accent |
| Cod Gray | #1c1c1c | dark |
| Wild Watermelon | #ff6076 | light |

## Fonts

- Helvetica Neue — asset _(custom)_
- Open Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idUP1Zzcbl/w/1500/h/500/idAdjAktZ-.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790332815696)

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_Source: <https://brandfetch.com/barbell-logic.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._