# Barmelle

- **Website:** <https://barmelle.com>
- **Primary alias:** `barmelle.com`

## Description

Barmelle is a vibrant, family-founded brand dedicated to empowering women through fashion that combines functionality and style. Originating from a dream of freedom and purpose, Barmelle evolved from its initial identity as Babe Mode into a brand that captures a deeper mission of movement, confidence, and legacy. Founded by Sarah and Josh, parents of four, Barmelle represents their commitment to creating meaningful work that aligns with their family-oriented lifestyle.

The brand specializes in thoughtfully designed activewear, offering a diverse range of products including leggings, sports bras, crop tops, and swimwear. Each piece is crafted for modern-day powerhouses who juggle many roles, ensuring comfort and support for busy lives. In line with its ethos, Barmelle prioritizes sustainability by using high-quality, low-impact materials and contributes a portion of every sale to charitable organizations like WaterAid and Save the Children. With a focus on community and values, Barmelle is more than just a boutique; it's a mindset that encourages living with intention and confidence.

## Industries

- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🛍 E-commerce and Shopping
- 📊 Business and Consumer Services
- 📊 Textiles _(under Business and Consumer Services)_

## Links

- [twitter](https://twitter.com/barmelle_)
- [instagram](https://instagram.com/barmelleofficial)
- [facebook](https://facebook.com/barmelleofficial)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idZ0YzeN1y/w/820/h/820/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1747767790929)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idZ0YzeN1y/w/476/h/476/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1747767791286)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Brilliant Rose | #ed66b2 | accent |
| Persian Plum | #721c24 | dark |
| White | #ffffff | light |

## Fonts

- var(--FONT-STACK-HEADING) — asset _(custom)_
- var(--FONT-STACK-BODY) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idZ0YzeN1y/w/1500/h/500/idcHN0vJle.jpeg?c=1bxid64Mup7aczewSAYMX&t=1747767791092)

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_Source: <https://brandfetch.com/barmelle.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._