Baroni | Florence is a brand with a rich history dating back to 1912, when three sisters shared a deep passion for Florentine embroidery. This passion for craftsmanship has been passed down through four generations, creating a legacy that is evident in every piece they create. Baroni | Florence started out producing Florentine home linens and embroidered ladies' nightgowns, but in 1980, they opened their first boutique in the heart of Florence.

It was at this time that they expanded their offerings to include a children's collection. What sets Baroni | Florence apart is their belief in the beauty of simplicity and the use of top-quality fabrics. They prioritize elegance over branding, opting for timeless designs that speak for themselves.

Today, Baroni | Florence has expanded their reach with two additional boutiques in Florence and a global distribution network. They continue to share the beauty of their creations with customers worldwide, who appreciate the value and craftsmanship behind each piece. From Florence, with love, Baroni | Florence brings the essence of Italian artistry to the world