BARÚ is an independent and woman-owned agency that focuses on elevating multicultural marketing and media. With over 13 years of experience, they have developed forward-thinking strategies that motivate and create behavior change for their clients. BARÚ tracks and predicts what communities want, bridging the gap between clients and their audience by highlighting universal truths that connect us all.

Fortune 500 companies like Viacom and NBC/Universal, as well as public entities such as the California Department of Public Health, trust BARÚ to execute their creative, marketing, and media strategies. BARÚ has a diverse and cross-disciplinary team of specialists in marketing, media, and creative, allowing them to create campaigns that connect with audiences on a cultural level. The leadership team at BARÚ consists of Elizabeth Barrutia, the Founder and CEO, and Michael McNellis, the COO and Chief Creative Officer.

With a wealth of experience in the industry, their expertise ensures successful and impactful campaigns. BARÚ is dedicated to delivering exceptional results and building lasting connections with their clients