# Basicality

- **Website:** <https://basicality.com>
- **Primary alias:** `basicality.com`

## Description

Basicality is a forward-thinking fashion retailer dedicated to making luxury apparel accessible to everyone. Founded in California in 1999, Basicality prides itself on offering a curated selection of designer brands at competitive prices. Shoppers can enjoy a diverse array of stylish options, featuring labels such as Autumn Cashmere, Rails, RE/DONE, Ulla Johnson, and Love Shack Fancy. The brand not only focuses on affordability but also believes that looking your best enhances self-confidence. 

With an added incentive, Basicality offers a 20% discount on all purchases using code BASIC20, along with free and fast shipping. Their commitment to quality is evident as every product is hand-checked to meet high standards. Moreover, email subscribers benefit from exclusive discounts and flash sales. Despite a streamlined online presence, Basicality ensures the best deals on trendy styles and timeless core pieces. Whether you shop for new arrivals or all-time favorites, Basicality aims to provide a pleasant shopping experience with exceptional value.

## Industries

- 🛍 E-commerce and Shopping
- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 💎 Luxury
- 💎 High-End Fashion and Accessories _(under Luxury)_

## Links

- [facebook](https://facebook.com/basicalityofficial)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idW2cb0FnX/w/250/h/36/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1772156460218)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Shocking Pink | #e215d6 | accent |
| Black | #000000 | dark |
| White | #ffffff | light |

## Fonts

- var(--font-heading-family) — asset _(custom)_
- var(--font-body-family) — asset _(custom)_

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_Source: <https://brandfetch.com/basicality.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._