# BAT

- **Website:** <https://batnetherlands.com>
- **Primary alias:** `batnetherlands.com`

## Description

BAT Netherlands is a division of British American Tobacco International, which is a part of the world's most international tobacco group, BAT Plc. Established in 1902, BAT is a leading multi-category consumer goods business operating across six continents. With a purpose to create A Better Tomorrow, BAT aims to reduce the health impact of its business by providing a wider range of less risky products to consumers. Notably, BAT interacts with over 150 million consumers every day and distributes its products to 11 million points of sale across 180 markets. As a company with more than 53,000 employees worldwide, BAT is committed to engaging with tobacco farmers and retailers to ensure mutual success. Although its heritage lies in cigarettes, BAT acknowledges the changing landscape and promotes scientifically substantiated, reduced-risk alternatives for those who continue to smoke. The company's ambition is to have 50 million consumers of its non-combustible products by 2030 and to drive the growth of its New Category revenues to £5 billion by 2025. BAT upholds the highest standards of excellence and continually invests in exceptional talent to maintain its reputation for manufacturing high-quality products. To learn more about BAT, please visit their global corporate website.

## Industries

- 🏝 Lifestyle
- 🏝 Tobacco _(under Lifestyle)_

## Links

- [youtube](https://youtube.com/user/WelcomeToBAT)
- [twitter](https://twitter.com/BATplc)
- [linkedin](https://linkedin.com/company/british-american-tobacco)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id7rXV63cV/w/154/h/68/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1683533841906)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id7rXV63cV/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1683533842042)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cello | #212f61 | accent |
| Downriver | #0e2b63 | dark |
| Regent St Blue | #acd7e7 | light |

## Fonts

- Aeroport — asset _(custom)_
- Aeroport — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id7rXV63cV/w/1500/h/500/id2fEJIRTq.jpeg?c=1bxid64Mup7aczewSAYMX&t=1683533842195)

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_Source: <https://brandfetch.com/batnetherlands.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._