Because of Them We Can® is a brand that celebrates Black history, excellence, and empowerment. It all started in February 2013 when Eunique Jones Gibson launched a 28-day photo campaign featuring children dressed as iconic Black history figures. Inspired by her sons, Chase and Amari, this campaign aimed to teach and refresh Black history while connecting the past with the present and future.

Today, Because of Them We Can® has evolved into a powerful movement, reaching millions of people through their online platform. Their commitment is to engage and inspire their audience, especially young people, with content and tools that promote Black excellence on a daily basis. They offer a range of products, including apparel and gear, all designed to amplify and honor the sacrifices of Black ancestors.

By embracing their heritage and pursuing their dreams, Because of Them We Can® encourages individuals to make a positive impact on others and contribute to a better future. Join the movement and be a part of this inspiring journey towards Black excellence