# Lazada

- **Website:** <https://belchfire.net>
- **Primary alias:** `belchfire.net`

## Description

Lazada Group, founded in 2012, is Southeast Asia’s premier eCommerce platform, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a leading digital marketplace, Lazada seamlessly connects consumers with an extensive array of brands and sellers, aiming to serve 300 million customers by 2030. Aligned with Alibaba Group since 2016, Lazada leverages superior technology, logistics, and payment solutions to redefine retail experiences. 

Key offerings include LazMall, a virtual mall featuring over 32,000 verified brands, guaranteeing authenticity and customer satisfaction with fast delivery and easy returns. The Lazada Marketplace allows merchants to access millions of potential buyers, offering tools like secure payment processing and marketing analytics across 18 product categories, including fashion, health, and home goods. Furthermore, Lazada's cross-border services facilitate the flow of international products to Southeast Asian consumers while promoting local brands globally. Through innovative technology and robust logistics infrastructure, Lazada is reshaping the future of shopping in Southeast Asia.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idnu2tjIFq/w/1500/h/528/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1740509840297)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idnu2tjIFq/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740509840440)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Potters Clay | #946b31 | accent |
| Buttered Rum | #ae7e12 | dark |
| Witch Haze | #fef290 | light |

## Fonts

- Roboto — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idnu2tjIFq/w/1500/h/500/id1UJJekgO.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740509839968)

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_Source: <https://brandfetch.com/belchfire.net>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._