# Betacraft workwear - **Website:** - **Primary alias:** `betacraftworkwear.com` - **Founded:** 1952 - **Employees:** 11+ - **Location:** Pahiatua, Manawatu-Wanganui, New Zealand - **Company kind:** PRIVATELY HELD ## Description Betacraft Workwear understands the challenges of the outdoors, which is why we are dedicated to creating the world's best workwear. Our range of products includes jackets, overtrousers, hi-viz gear, knits and sweats, shirts, tees, pants and shorts, fleece, overalls, socks, and gumboots for men, women, and kids. We prioritize durability and performance, ensuring that our workwear is made to withstand the rugged conditions of the land. Since 1952, we have been utilizing top-quality materials and cutting-edge technologies to create gear that works as hard as you do. Our mission is to make the outdoors easy by providing reliable and comfortable workwear that allows you to stay productive and protected. With Betacraft Workwear, you can trust that our garments will keep you outdoors for longer. Shop our bestsellers today and experience the difference. ## Industries - 🏝 Fashion and Apparel _(under Lifestyle)_ - 🏝 Lifestyle ## Links - [facebook](https://facebook.com/betacraftworkwear) - [instagram](https://instagram.com/betacraftworkwear) - [linkedin](https://linkedin.com/company/betacraftworkwear) ## Logos & icons - logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idPKl4K2H7/w/150/h/49/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1775124766240) - icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idPKl4K2H7/w/250/h/250/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775124766313) ## Colors | Name | Hex | Theme | | --- | --- | --- | | Cerulean | #00aed6 | accent | | Tundora | #444444 | dark | | Picton Blue | #52a8ec | light | ## Fonts - system_ui — asset _(custom)_ - sans-serif — asset _(custom)_ --- _Source: _ _See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._