# BetterLife

- **Website:** <https://betterlifeins.com>
- **Primary alias:** `betterlifeins.com`
- **Employees:** 51+
- **Location:** Madison, Wisconsin, United States
- **Company kind:** NON PROFIT

## Description

BetterLife is a unique and member-owned life insurance company that prioritizes protection, service, and guidance for its community. With a deep commitment to its members, BetterLife offers reliable life insurance products and services designed to meet the diverse needs of individuals and families. As a member-owned organization, BetterLife values building trustworthy relationships and delivering service in a caring, friendly, and helpful manner. They understand the importance of community and actively support it through volunteerism, fundraising, and social events. With over a century of experience, BetterLife passionately protects families and ensures financial strength for the long term. Their primary products are life insurance and annuities, providing protection against the financial consequences of premature death or living longer than expected. At BetterLife, members come first, and their mission is centered around helping members improve their lives and communities. By joining BetterLife, you become part of a community that offers exclusive benefits and the opportunity to connect with like-minded individuals through local member community groups. Discover the difference of BetterLife Insurance and experience a life insurance company that goes beyond insurance to create a better life for you and your community.

## Industries

- 💰 Insurance _(under Finance)_
- 💰 Finance

## Links

- [facebook](https://facebook.com/betterlifeinsco)
- [instagram](https://instagram.com/betterlifeinsco)
- [linkedin](https://linkedin.com/company/betterlifeinsco)

## Logos & icons

- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idnr0RsW4C/w/1000/h/1000/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1781106537771)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idnr0RsW4C/w/820/h/174/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1781106537586)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Lochmara | #0077c8 | accent |
| Mine Shaft | #333333 | dark |
| Malibu | #8ed1fc | light |

## Fonts

- avenir-next — asset _(custom)_
- Helvetica Neue — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idnr0RsW4C/w/1192/h/220/id-CzGagW9.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781106537881)

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_Source: <https://brandfetch.com/betterlifeins.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._