# BETTRLIFE Financial - **Website:** - **Primary alias:** `bettrlifefinancial.com` ## Description BETTRLife Financial is a Florida-based financial planning and wealth management firm founded by brothers Mars and Ralph Desire. Serving individuals, families, educators, retirees, and Florida federal employees, the firm focuses on helping clients make informed decisions about their financial futures. Its approach emphasizes integrity, stewardship, education, and personalized guidance, with financial plans shaped around each client’s goals, values, risk tolerance, and timeline. Services include investment guidance, retirement income planning, tax-efficiency strategies such as evaluating potential Roth conversions, asset protection, estate coordination, and guidance for participants in the Florida Retirement System. The firm’s process begins with learning about a client’s circumstances and priorities, then developing and explaining a tailored strategy, assisting with implementation, and providing ongoing reviews and adjustments. BETTRLife Financial describes wealth as a tool for supporting families, communities, and lasting legacies. It serves clients in the Naples and Fort Myers areas and throughout Florida. Advisory services are provided by Regal Investment Advisors, LLC, an SEC-registered investment adviser; BETTRLife Financial Services operates independently of Regal. ## Industries - 💰 Finance - 💰 Financial Planning and Management _(under Finance)_ ## Logos & icons - logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idn5i0m9XJ/w/71/h/71/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790443036168) ## Colors | Name | Hex | Theme | | --- | --- | --- | | Silver Chalice | #ababab | accent | | Antique Bronze | #6d4b03 | dark | | White | #ffffff | light | ## Fonts - avenir-lt-w01_35-light1475496 — asset _(custom)_ - Arial — asset _(custom)_ --- _Source: _ _See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._