BigFish Consulting is a renowned brand founded by Scott Nickels, a distinguished professional with a diverse background in technical and marketing roles within Fortune 500 brands, Internet Retailer 100 retailers, and bootstrap start-ups. With a strong track record of managing teams and spearheading multi-million dollar projects, Scott brings invaluable expertise to BigFish Consulting. Throughout his career, Scott has successfully tackled various technical and business challenges.

His journey began in software development, specializing in database and mapping applications. Over time, he expanded his skill set to encompass interface design, online product management, product marketing, and digital marketing. At BigFish Consulting, Scott's wealth of perspective and technical knowledge enables the company to offer exceptional services in retail/e-commerce, digital marketing strategy, and search marketing across all channels.

As an industry thought leader, Scott is often invited to speak at regional and national events on topics such as enterprise SEO, search science, social media amplification, and brand strategy. He also shares his expertise as a guest lecturer at Georgia Tech’s Scheller School of Management and Savannah College of Art & Design. Outside of work, Scott is an avid world traveler who enjoys outdoor activities like hiking, biking, and camping.

His expeditions are often joined by his children, enhancing the sense of adventure and bonding. Scott holds a B. S.

With BigFish Consulting, clients can trust in the brand's exceptional expertise and innovative solutions to drive their business growth