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Big Fuel

@bigfuel.com

We are a data-led creative agency that blends culture with consumer connectivity, closing the gap to build loyal followings with our integrated Social, Commerce, and CRM approach.

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Big Fuel is a dynamic and innovative brand that is revolutionizing the world of marketing. With a focus on loyalty and engagement, they are changing the way agencies think and work. Led by their visionary President, Solange Claudio, who brings over 20 years of experience in agency leadership, Big Fuel understands the seamless integration of creativity, technology, business operations, and consumer behaviors.


What sets Big Fuel apart is their diverse team of over 600 individuals who truly represent their consumers. With unconventional thinking and a passion for connecting with consumers, they take pride in their hair and their work. Big Fuel goes beyond diversity in hiring and ensures that inclusivity is ingrained in everything they do, from their strategic briefs to creative content, rooting out bias in their work.


Driven by their commitment to question everything, Big Fuel places equal emphasis on excellence and urgency. They never settle for face value and continuously push the boundaries to create the best outcomes for their clients. They trust in evidence and exercise empathy and transparency at all times.


Big Fuel specializes in human and cultural understanding, delving into the why behind performance and audience motivations. They excel in consumer connectivity planning, building two-way communication channels and closing the mid-funnel gap through brand-to-demand creativity. Additionally, they experiment with emerging platforms and integrate legacy Martech platforms to enable progressive platform enablement.


If you're ready to make bold moves in marketing, get in touch with Big Fuel and experience their transformative approach firsthand

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