# Big Monocle

- **Website:** <https://bigmonocle.com>
- **Primary alias:** `bigmonocle.com`
- **Founded:** 2012
- **Employees:** 11+
- **Location:** Salt Lake City, Utah, United States
- **Company kind:** PRIVATELY HELD

## Description

Big Monocle is a creative agency based in Salt Lake City and San Francisco, partnering with organizations from emerging startups to Fortune 500 companies. The agency helps businesses and causes build distinctive brand experiences, with services spanning brand strategy, identity development, storytelling, art direction, design, and production across platforms. Its collaborative creative sprints are designed to clarify a brand’s vision and accelerate the path to market, combining agency expertise in branding and trends with a streamlined process.

Big Monocle’s work includes campaigns, brand refreshes, and identities for clients across a range of fields. Featured projects include an anti-scam campaign for Practice Safe Checks, branding for geothermal energy company Zanskar, a refresh for parenting brand Fawn, and identities for The Future US, The Rockefeller Foundation’s climate leadership community, and the Women’s March on Washington. The agency describes its approach as design-led and collaborative, aiming to create clear, engaging brands that can grow with their organizations.

## Industries

- 🖥 Graphics Multimedia and Web Design _(under Computers Electronics and Technology)_
- 🖥 Computers Electronics and Technology

## Links

- [twitter](https://twitter.com/bigmonocle)
- [instagram](https://instagram.com/bigmonocle)
- [facebook](https://facebook.com/BigMonocle)
- [linkedin](https://linkedin.com/company/big-monocle)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idE1C7ibTr/w/252/h/252/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791563862553)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idE1C7ibTr/w/820/h/262/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791563862438)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| Rose Bud | #faaca8 | light |
| Flamingo | #eb5b3b | accent |

## Fonts

- Platform — asset _(custom)_
- ChaparralPro — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idE1C7ibTr/w/1500/h/500/id381v37Ka.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791563862685)

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_Source: <https://brandfetch.com/bigmonocle.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._