Bilibili is a Chinese online entertainment platform focused on anime, comics, and gaming (ACG) content. Founded in 2009 by Xu Yi, Bilibili began as a site where fans could share bullet commentaries (live comments overlaying videos) on anime, but has since expanded to become a popular online community and content platform. Headquartered in Shanghai, China, Bilibili operates through its website (www.

bilibili. com) and mobile app, attracting a large user base primarily consisting of young people interested in ACG culture. The company went public on the NASDAQ Stock Market in March 2018.

Bilibili offers a wide range of products and services to its users. The platform allows users to upload, watch, and share videos, discover and participate in discussions on various topics, interact with content creators, and even purchase relevant merchandise. Additionally, Bilibili provides live streaming services, online games, and an e-commerce platform for ACG-related products.

On a global scale, Bilibili has made efforts to expand its user base beyond China. It launched a virtual idol singing competition, The Next Idol Project, in 2020, which attracted participants from around the world. Bilibili has also established partnerships with foreign content providers to enhance the platform's global offerings.

While Bilibili faces competition from other online entertainment platforms in China, such as Tencent Video and iQIYI, it has managed to carve out its niche within the ACG community. Bilibili's focus on a specific target audience has led to a dedicated user base and strong market position. In terms of growth and achievements, Bilibili has experienced rapid expansion over the years.

In 2019, the company surpassed 100 million monthly active users. Bilibili has also collaborated with major entertainment companies, such as Sony Music and Tencent, to bring exclusive content to its platform. As of the latest known information, Bilibili continues to thrive as an influential platform within the ACG community.

It continues to attract new users and collaborate with content creators and companies both within and outside of China. Bilibili's ongoing efforts to expand globally and diversify its offerings indicate a positive trajectory for the company