Billabong International is an Australian clothing and accessories company that specializes in surf, skate, and snowboard apparel. The company was founded in 1973 by Gordon and Rena Merchant in Queensland, Australia. Originally a small surf shop, Billabong quickly grew into a global brand known for its innovative and high-quality products.

The headquarters of Billabong International is located in Queensland, Australia. The company's main office complex is situated in Burleigh Heads, a coastal suburb on the Gold Coast. This location provides easy access to popular surfing spots and serves as a hub for the company's design and development teams.

Billabong offers a wide range of products, including boardshorts, swimwear, wetsuits, T-shirts, hoodies, and accessories such as hats and backpacks. The company focuses on merging fashion with functionality and caters to the needs of surfers, skaters, and snowboarders. On a global scale, Billabong operates in over 100 countries through a network of retail stores, online platforms, and partnerships with third-party distributors.

The company has established a strong presence in key markets such as the United States, Europe, and Australia. Additionally, Billabong owns several subsidiary brands, including RVCA, Element, and VonZipper, which focus on different niche markets and contribute to the company's overall market position. In terms of market position, Billabong has faced significant challenges in recent years, including financial difficulties and changes in consumer preferences.

However, the company remains a prominent brand in the surf industry and continues to innovate and adapt its product lineup to stay relevant. Through strategic partnerships and collaborations with athletes and influencers, Billabong has been able to maintain its brand image and attract a loyal customer base. In recent years, Billabong has undergone various changes, including ownership restructuring and the launch of new initiatives to drive growth.

One notable event was the acquisition of Billabong by Boardriders Inc., a global action sports company, in 2018. This acquisition provided financial stability and opened up new opportunities for the brand. As of the most recent information available, Billabong continues to operate as a global brand.

The company focuses on expanding its international presence and strengthening its position in the competitive surf and skate market. Despite challenges, Billabong remains a recognizable and respected name in the industry, known for its commitment to quality and style