# Blank Space Strategy

- **Website:** <https://blankspacestrategy.co.nz>
- **Primary alias:** `blankspacestrategy.co.nz`
- **Founded:** 2021
- **Employees:** 2+
- **Location:** Wellington, Wellington, New Zealand
- **Company kind:** PRIVATELY HELD

## Description

Blank Space Strategy is an independent digital and growth consultancy that partners with New Zealand brands navigating important stages of growth, including entering new markets, launching products, overcoming growth plateaus, and addressing capability gaps. Its team brings experience across FMCG, SaaS, technology, and design, working closely with start-ups and scale-ups to turn strategic thinking into practical results.

The consultancy helps clients find clarity through customer and market insight, positioning, segmentation, go-to-market planning, and competitive analysis. It also builds internal marketing capability, developing operating systems, CRM and automation workflows, measurement frameworks, channel strategies, AI-enabled tools, and team skills. To create momentum, Blank Space provides embedded support for campaigns, growth experiments, optimisation, performance reporting, and marketing leadership.

Engagements are tailored to each business and may range from project work to deeper strategic partnership, training, or advisory. Blank Space pairs strategy with execution and aims to leave clients’ teams better equipped to make decisions and sustain progress independently. Its work includes supporting brands such as Fix & Fogg and Almighty.

## Industries

- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [linkedin](https://linkedin.com/company/blank-space-strategy)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idKH0g13TC/w/820/h/61/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792290277570)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idKH0g13TC/w/100/h/100/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792290277666)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Torch Red | #fc1c1b | accent |
| Cioccolato | #5b360d | dark |
| Sea Pink | #eea5a2 | light |

## Fonts

- var(--font-body) — asset _(custom)_
- var(--font-heading) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idKH0g13TC/w/200/h/33/id_5AwTm8t.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792290277744)

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_Source: <https://brandfetch.com/blankspacestrategy.co.nz>_
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