# Blue Alliance Marine Protected Areas

- **Website:** <https://blue-finance.org>
- **Primary alias:** `blue-finance.org`
- **Founded:** 2016
- **Employees:** 2+
- **Location:** Pecca, Tanzania
- **Company kind:** NON PROFIT

## Description

Blue Finance is a social enterprise that specializes in managing marine protected areas (MPAs) to promote marine biodiversity and support local communities. Their primary objective is to regenerate and preserve high-biodiversity coral reefs, conserving 40 endangered species and improving the livelihoods of over 20,000 coastal community members. Blue Finance believes in challenging the status quo and advocates for a new model of marine conservation. They operate as a social enterprise, combining sound entrepreneurial and sustainability principles to manage MPAs effectively. Blue Finance's conservation model is built on pillars such as ensuring sufficient working capital for the establishment of sustainable MPAs, forming co-management agreements with governments and local community partners, and developing revenue streams that are reinvested into each marine protected area. Their work spans across four key areas, including community development, wildlife monitoring and conservation, revenue stream development through eco-tourism and responsible aquaculture, and ensuring compliance through patrolling and awareness campaigns. Blue Finance's achievements include the recovery of 1 million hectares of coral reef ecosystems and 300,000 hectares of mangroves, enhancing livelihoods for 21,000 fishers and creating sustainable enterprises. They have also successfully protected 40 endangered species and created 200 new jobs for MPA rangers and management staff. Blue Finance's work is overseen by a dedicated team of professionals with a deep understanding of nature and community dynamics.

## Industries

- 📊 Business and Consumer Services

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idK0WmIxsW/w/800/h/320/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1756360270566)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Royal Blue | #1a73e8 | accent |
| Shark | #202124 | dark |
| White | #ffffff | light |

## Fonts

- Roboto-Regular — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idK0WmIxsW/w/1500/h/500/idXiYeSqRn.jpeg?c=1bxid64Mup7aczewSAYMX&t=1756360270904)

---

_Source: <https://brandfetch.com/blue-finance.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._