# blueAlpha GmbH

- **Website:** <https://bluealpha.de>
- **Primary alias:** `bluealpha.de`
- **Founded:** 2017
- **Employees:** 51+
- **Location:** Zweibrcken, Rheinland-Pfalz, Germany
- **Company kind:** PUBLIC COMPANY

## Description

With our birato product family (birato Mawi, birato Procure, and birato Center), we enable healthcare purchasing communities, medical supply centers, and hospitals to streamline all their electronic procurement processes. We pride ourselves on being experienced consultants and close partners to our customers, always prioritizing sympathy and trust, which are reinforced through our performance. Our team is united by curiosity, experience, innovation, and respect. As a spin-off of bitExpert, we bring extensive IT expertise, focusing on scalable, fast, and secure representation of complex business processes across platforms. With over 14 years of industry experience and more than 100 system installations, we are specialists in software development for healthcare logistics. Our web-based software, part of the birato product family, offers modular solutions for electronic procurement processes in the healthcare sector. Its components include birato Mawi for advanced materials management, birato Procure for efficient procurement processes, birato Center for data management and document administration, and birato Client for secure single-site browsing. Contact us to learn more and schedule a discussion. Our goal is to bring cloud-based logistics 4.0 solutions to the healthcare industry, optimized for material management and demand planning. In collaboration with the Fraunhofer Institute for Techno- and Economic Mathematics (ITWM), we are developing a logistics solution supported by AI automation algorithms and customizable business processes. With state-of-the-art software architecture and innovative functionalities, our system offers flexibility and scalability, leading to optimal logistic systems, cost savings, and greater supply security in hospitals. We also provide logistics service providers with streamlined processes and opportunities to expand their service offerings.

## Industries

- 🖥 Programming and Developer Software _(under Computers Electronics and Technology)_
- 🖥 Computers Electronics and Technology

## Links

- [linkedin](https://linkedin.com/company/bluealpha-gmbh)
- [facebook](https://facebook.com/people)
- [instagram](https://instagram.com/explore)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id7s9HtV_b/w/507/h/264/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1778023899299)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id7s9HtV_b/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1778023899392)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Congress Blue | #043b87 | accent |
| Black | #000000 | dark |
| Alabaster | #f9f9f9 | light |

## Fonts

- Roboto Condensed Custom — asset _(custom)_
- Roboto Regular Custom — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id7s9HtV_b/w/1920/h/1080/idl5s3zPZ6.jpeg?c=1bxid64Mup7aczewSAYMX&t=1778023899713)

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_Source: <https://brandfetch.com/bluealpha.de>_
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