Blue Arrow Awards is an association focused on recognizing and promoting excellence in digital services in Finland. Their mission is to elevate the standards of digital services, ultimately benefiting millions of people. They invite individuals and organizations that align with their manifesto for building better digital services to become members.

Blue Arrow Awards believes that trust is the foundation of successful service-building relationships. They prioritize transparency and open communication throughout the process, from project requirements to tender requests. Their approach ensures that the user fully understands the service and how their information is utilized.

Taking ownership and making informed purchasing decisions are crucial for project success. The service provided by Blue Arrow Awards is designed to meet the changing needs of users while fulfilling the goals of the service owner. Their multidisciplinary team works collaboratively, valuing customer input and avoiding optimization at the expense of others.

Blue Arrow Awards emphasizes the importance of real value and user-centric design. They advocate for user involvement in the validation process before development begins, ensuring that the final product meets user needs. Their team brings together expertise in business, design, development, and analytics to deliver a finished product.

Continuous improvement is a key principle for Blue Arrow Awards. They prioritize maintainability and smart handling of intellectual property rights, enabling long-term development and cost-effectiveness. They encourage the building of functioning and verifiable services as a point of professional pride, with the goal of providing efficient and elegant solutions to the user