# BNP Paribas AM

- **Website:** <https://bnpparibas-am.co.uk>
- **Primary alias:** `bnpparibas-am.co.uk`

## Description

BNP Paribas Asset Management (BNPP AM) positions itself as a leading sustainable investment firm, emphasizing a commitment to generating long-term, sustainable returns. Since 2002, the company has integrated Environmental, Social, and Governance (ESG) considerations into its investment philosophy, aiming to promote a low-carbon and inclusive economy. BNPP AM specializes in five core capabilities that align with their clients' objectives: high conviction active strategies, emerging markets, private assets, multi-asset investment, and liquidity solutions. Their robust investment processes combine quantitative insights and fundamental research, empowering portfolio managers to make informed decisions and discover alpha potential.

With assets under management totaling EUR 604 billion and a dedicated expertise across more than 30 countries, BNPP AM remains a proactive player in the fast-evolving investment landscape. The company’s strong emphasis on collaboration and diverse talent reflects its aspiration to navigate the challenges of a changing world, ensuring they remain a reliable partner for those seeking innovative and sustainable investment strategies.

## Industries

- 💰 Finance
- 💰 Investing _(under Finance)_
- 📊 Business and Consumer Services
- 📊 Real Estate _(under Business and Consumer Services)_
- 📊 Business Services _(under Business and Consumer Services)_

## Links

- [youtube](https://youtube.com/channel/UC8WeyDQAPMcYYwM2vE0O0pw)
- [twitter](https://twitter.com/BNPPAM_Com)
- [linkedin](https://linkedin.com/company/bnp-paribas-asset-management)
- [instagram](https://instagram.com/bnppam)
- [facebook](https://facebook.com/bnppam)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idY3SP8xRn/w/354/h/354/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1784002735802)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idY3SP8xRn/w/180/h/180/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1784002735696)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Swamp | #001b15 | dark |
| White | #ffffff | light |
| Green Haze | #00915a | accent |

## Fonts

- bnpcond — asset _(custom)_
- bnpcond — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idY3SP8xRn/w/1500/h/500/idp7u4PQeS.jpeg?c=1bxid64Mup7aczewSAYMX&t=1784002736050)

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_Source: <https://brandfetch.com/bnpparibas-am.co.uk>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._