Booking Holdings is a leading online travel and related services provider headquartered in the United States. The company was founded in 1997 as Priceline. com and has since evolved into a global brand.

Its headquarters is located in Norwalk, Connecticut. Booking Holdings offers a wide range of products and services to customers worldwide. It operates an online travel agency through its brand Booking.

com, which provides booking services for hotels, vacation rentals, flights, rental cars, and other travel-related services. The platform offers more than 28 million accommodation listings across 228 countries and territories. On a global scale, Booking Holdings has a strong presence with operations in over 220 countries and territories.

The company has expanded its reach through various notable subsidiaries, joint ventures, and partnerships. Some of its noteworthy subsidiaries include Agoda. com (which focuses on Asia-Pacific markets), Kayak.

com (a metasearch engine for flights, hotels, and rental cars), and OpenTable (an online restaurant reservation platform). Additionally, it has strategic partnerships with leading companies such as Expedia Group, Ctrip, and Alibaba's Fliggy. Booking Holdings holds a significant market position in the online travel industry.

With its diverse portfolio of brands and extensive global network, the company has consistently achieved strong global sales. It competes with other major players in the industry, such as Expedia Group and TripAdvisor. In terms of major events, Booking Holdings has experienced significant growth and expansion over the years.

The company has continually focused on improving its technology and user experience. It has introduced innovative features like Genius Loyalty Program, which offers exclusive discounts and benefits to frequent travelers. Additionally, it has made strategic acquisitions to enhance its market position and diversity its offerings.

As of the latest available information, Booking Holdings continues to be a dominant player in the online travel industry. It consistently adapts to the ever-changing market dynamics and strives to provide seamless travel experiences to its customers. However, for the most up-to-date information, it is recommended to refer to official sources or the latest financial reports of the company