# Best of the Web

- **Website:** <https://botw.org.uk>
- **Primary alias:** `botw.org.uk`

## Description

Best of the Web (BOTW) has been a cornerstone of the digital landscape since 1994, dedicated to enhancing online visibility for businesses. As one of the oldest web directories, BOTW connects consumers with quality services and products through its comprehensive business directory and a suite of lead generation and reputation management tools. With over three million businesses assisted, the platform prides itself on curating high-quality content through a team of experienced editors who ensure that only the best listings are featured.

Beyond simply listing businesses, BOTW offers additional services such as trust badges that help establish credibility and trust for local professionals. Their mission is clear: to bridge the gap between consumers and businesses, fostering connections that lead to success. With a longstanding legacy and a commitment to quality, Best of the Web continues to empower businesses to thrive in an ever-evolving digital marketplace. Whether you’re looking to enhance your online presence or connect with local professionals, BOTW is your trusted partner in navigating the web.

## Industries

- 📊 Business and Consumer Services
- 🗺 Reference Materials
- 🗺 Public Records and Directories _(under Reference Materials)_
- 📊 Online Marketing _(under Business and Consumer Services)_

## Links

- [twitter](https://twitter.com/botw)
- [instagram](https://instagram.com/botworg)
- [linkedin](https://linkedin.com/company/best-of-the-web)
- [facebook](https://facebook.com/bestoftheweb)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idNFKY9c95/w/316/h/67/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1737173332206)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idNFKY9c95/w/141/h/141/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1737173332292)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| San Juan | #2d4270 | accent |
| Biscay | #1b3568 | dark |
| Burnt Sienna | #ec754a | light |

## Fonts

- Red Hat Text — asset _(google)_
- Red Hat Text — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idNFKY9c95/w/1500/h/500/idJ1DwR5Gt.jpeg?c=1bxid64Mup7aczewSAYMX&t=1737173332082)

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_Source: <https://brandfetch.com/botw.org.uk>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._