# Boyslie

- **Website:** <https://boyslieofficial.com>
- **Primary alias:** `boyslieofficial.com`
- **Founded:** 2018
- **Employees:** 2+
- **Location:** Los Angeles, California, United States
- **Company kind:** PRIVATELY HELD

## Description

Boys Lie is an apparel brand built around resilience, confidence, and community. Describing itself as a celebration of people who have “been to hell and back,” the brand presents clothing as part of an empowered, self-expressive style. Its online store organizes collections into new arrivals, best sellers, restocks, and sale items, with styles spanning casual and streetwear-inspired clothing.

The range includes hoodies, crewnecks, zip-ups, T-shirts, tanks, jerseys, and long-sleeve tops, alongside sweatpants, shorts, and matching sets. Product names and collections feature playful, bold themes, with examples such as the Game Changer Racer Hoodie, Girls Rule Boys Drool Kara Crewneck, and Sweet Treat Alex Zip-Up. Boys Lie also sells accessories including hats, socks, bags, and jewelry, as well as gift cards. Customers can browse seasonal drops and returning favorites, and the site promotes a rewards program, newsletter, and podcast. New customers are offered 15% off their first order, and the store advertises free U.S. shipping on orders over $250.

## Industries

- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏝 Lifestyle

## Links

- [linkedin](https://linkedin.com/company/boys-lie-official)
- [facebook](https://facebook.com/Boys-Lie-2069778473087622)
- [youtube](https://youtube.com/channel/UCgtLVgY8NlYWtwvrl9uRFmA)
- [twitter](https://twitter.com/boyslieofficial)
- [instagram](https://instagram.com/boyslie)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idbIEAXRa9/w/676/h/676/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791482049909)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idbIEAXRa9/w/200/h/123/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791482049753)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| White | #ffffff | light |
| Equator | #e1a864 | accent |

## Fonts

- DrukWideMedium — asset _(custom)_
- sans-serif — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idbIEAXRa9/w/1500/h/500/id-5m8aJQg.jpeg?c=1bxid64Mup7aczewSAYMX&t=1732616447615)

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_Source: <https://brandfetch.com/boyslieofficial.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._